NATURAL WHOLEFOODS
NATURAL WHOLEFOODS
From producer to you.
From producer to you.
FOUNDER FOODS DURBAN STORE
NOW OPEN! Visit us at 2 Village Road, Kloof.
FOUNDER FOODS DURBAN STORE
NOW OPEN! Visit us at 2 Village Road, Kloof.
Want to be the first to know what's cooking?
Sign up to receive details of upcoming events and product launches at our brand new store!
Want to be the first to know what's cooking?
Sign up to receive the details of events and new product launches at our brand new store!
EXPERIENCE, EXPLORE AND EXPERIMENT WITH NATURAL WHOLEFOODS
EXPERIENCE WHOLE FOOD
VISIT US IN STORE
Good health and great cooking starts in the store. Explore real wholefoods, get cooking and nutrition tips, discover recipes and ask questions about our products.
- You Explore With Us
- You Weigh
- You Pay In Store
EXPERIENCE CONVENIENCE
CLICK AND COLLECT
Great convenience starts at home. Browse our range of natural wholefoods and order online from the comfort of your chair.
- You Order Online And Pay
- We Pack And Weigh
- You Collect
EXPERIENCE, EXPLORE AND EXPERIMENT WITH NATURAL WHOLEFOODS
.....
THE WHOLE FOOD EXPERIENCE
VISIT US IN STORE
Good health and great cooking starts in the store. Explore real wholefoods, get cooking and nutrition tips, discover recipes and ask questions about our products.
- You Explore With Us
- You Weigh
- You Pay In Store
Experience Our Range In Store At 2 Village Road, Kloof, KZN
...
THE CONVENIENT EXPERIENCE
CLICK AND COLLECT
Great convenience starts at home. Browse our range of natural wholefoods and order online from the comfort of your chair.
- You Order Online And Pay
- We Pack And Weigh
- You Collect
Order Online, Collect From Us At 2 Village Road, Kloof, KZN
Experiment With Wholefoods
We do everything on a weigh-and-pay system. Whether you like to bulk-up or experiment with a new recipe, you can buy as little or as much as you want.
SCOOP
WEIGH
PAY
Experiment With Wholefoods
We have put everything on a weigh-and-pay system. Whether you like to bulk-up or experiment with a new recipe, you can buy as little or as much as you want.
SCOOP
WEIGH
PAY
Learn How To Incorporate More Wholefoods Into Your Life For A Healthier, More Natural Lifestyle
Principles For A Healthy Eating Plan
Simplifying the overwhelming do's and don'ts of products, diets, eating and food with these 4 simple rules.
-
Keep It Natural ...
Nature has all the answers. Focus on products with less processing, less additives, less chemicals and less waste.
-
Keep It Colourful ...
The key to good health is in all the colours of nature, and the diversity and balance of them.
-
Keep It Simple ...
Our longevity lies in the diversity and balance of foods that are the simplest to produce and cook.
-
Cook It Yourself ...
Our wellbeing is linked to the beautiful tradition of cooking. When we cook we eliminate many of our diet issues.
Our Principles For A Healthy Eating Plan
Simplifying the overwhelming do's and don'ts of products, diets, eating and food with these 4 simple rules.
-
Keep It Natural ...
Nature has all the answers. Focus on products with less processing, less additives, less chemicals and less waste.
-
Keep It Simple ...
Our longevity lies in the diversity and balance of foods that are the simplest to produce and cook.
-
Keep It Colourful ...
The key to good health is in all the colours of nature, and the diversity and balance of them.
-
Cook It Yourself ...
Our wellbeing is linked to the beautiful tradition of cooking. When we cook we eliminate many of our diet issues.
Our Philosophy For Buying Naturally Healthy Food
NATURALLY SIMPLE
Our products are as pure and natural as possible. Sourced as direct from the farm as we can. No GMOs, unnecessary additives, chemicals or unpronounceable ingredients.
CELEBRATE LOCAL
We embrace our agricultural heritage and support our local economy where possible. Less traveled food is better food.
SAFE, TRANSPARENT AND ETHICAL
We disclose 100% of known ingredients, origins and manufacturing processes. We ensure our suppliers are compliant with food safety requirements and commit to ethical sourcing policies.
RESPECT THE SEASONS
We encourage eating with the seasons to increase diversity, reduce the storage risks, preservatives, and waste - a good choice for our health and the environment.
Our Philosophy For Buying Naturally Healthy Food
NATURALLY SIMPLE
Our products are as pure and natural as possible. Sourced as direct from the farm as we can. No GMOs, unnecessary additives, chemicals or unpronounceable ingredients.
SAFE, TRANSAPARENT AND ETHICAL
We disclose 100% of known ingredients, origins and manufacturing processes. We ensure our suppliers are compliant with food safety requirements and commit to ethical sourcing policies.
CELEBRATE LOCAL
We embrace our agricultural heritage and support our local economy where possible. Less traveled food is better food.
RESPECT THE SEASONS
We encourage eating with the seasons to increases diversity, reduce the storage risks, preservatives, and waste - a good choice for our health and the environment.
OUR SPEAKING EVENTS
"IT'S MORE THAN FOOD. IT'S A TOOL TO TRANSFORM YOUR LIFE, YOUR FAMILY, YOUR COMMUNITY AND THE ENVIRONMENT"
We don't just practice our philosophy, we preach it.
OUR SPEAKING EVENTS
"IT'S MORE THAN FOOD. IT'S A TOOL TO TRANSFORM YOUR LIFE, YOUR FAMILY, YOUR COMMUNITY AND THE ENVIRONMENT"
We don't just practice our philosophy, we preach it.
WHY WE LOVE WHAT WE DO
"It is our vision to inspire a food culture that nurtures our health, our families, our sense of community and the earth."
Want to be the first to know what's cooking?
Sign up to receive details of our brand new store!
Want to be the first to know what's cooking?
Sign up to receive the details of our brand new store!
CHANGE WHAT YOU KNOW ABOUT FOOD.
CHANGE WHAT YOU DO WITH FOOD.
CHANGE HOW YOU FEEL ABOUT LIFE.
CHANGE WHAT YOU KNOW ABOUT FOOD.
CHANGE WHAT YOU DO WITH FOOD.
CHANGE HOW YOU FEEL ABOUT LIFE.